Seller Sessions Live 2020 | Industry Experts On Amazon Optimisation
seller sessions live 2020 logo

Where 6, 7 and 8 Figure Sellers Innovate on Amazon

  • saturday 15th may 2021

  •  David Game Keynote Theather

  • Aldgate

conference audience

WHY JOIN SELLER SESSIONS More than just an event

A fun and interactive learning experience, putting you at the centre of it all. You will walk away with a toolbox full of new ideas and tricks suited to all types of learners, as our presentations are part keynote and part workshop.

All of this will be taking place at The David Game Keynote Theatre, this is no ordinary venue, with tiered seating, forget having no space to move and awkwardly having to rest your laptops on your knees whilst taking notes. We have ensured that you will have a workspace that optimises your learning.

The Conference

Seller Sessions Live wil take place on 15th May 2021 at the David Game Theatre. It is our second event.

We released limited Super Early Bird Tickets to our previous delegates, and they were sold out in 48hrs. This event is one not to be missed if you are serious about advancing your business.

When you think of Seller Sessions Live, we want you to think of it as more than just an event, it is an insightful and dynamic  learning experience, putting you at the centre of it. You will walk away with a toolbox full of new ideas and tricks suited to all types of learners, as our presentations are part keynote and part workshop.

“The Industry go-to experts on Amazon and Optimisation.”

A refreshing no nonsense approach.
The conference lectures will be structured in typical ‘seller session’ format of keeping things raw with no bs. Topics will range from Amazon PPC, the A9 algorithm, external traffic (including chatbot messaging) to conversion optimisation both on and off platform.

seller sessions panellist liran hirschkorn

Multi Brand 7 Figure Seller Liran Hirschkorn Returns Oct 3 2020

Liran, has had his best year yet as his popularity amongst his peers has grown. Not content with running 2, seven figure brands, he is a globetrotting public speaker, course creator, podcaster and an agency owner looking after PPC for Amazon Sellers. He is the first winner of the prestigious Outstanding Contribution SellerPoll Award.

profile picture of destaney wishon

Destaney Wishon Makes Her Debut at Seller Sessions Live

Destaney is Co-Founder and CMO of BetterAMS, one of the best Ad Agencies in the world. Her career in Amazon Advertising began 4 years ago when she got a start managing ads for some of the most well-known brands on the platform. Since then she has managed advertising initiatives for over 100 brands, and a countless number of campaigns through BetterAMS.

profile picture of ellis whitehead

Dr Ellis Whitehead Returns As A Special Guest Panellist

Last year the good doctor impressed the delegates with his thoughtful approach to PPC and the A9 algorithm. Using his years of experience and critical way of thinking Dr Ellis Whitehead will be delivering more insights on how to better your Amazon selling experience. You can catch him again this year armed with more knowledge and insights for you to take away on the day.

seller sessions panellist zack franklin

Zack Franklin Joins Us On Oct 3 2020

Ever wondered what the Chinese sellers are up to? How do they stay ahead of the curve? Well, Zack works with 7, 8 and 9 figure sellers and is based in the beating heart of China’s selling industry; in the futuristic city of Shenzhen. He will be spilling the beans and discussing some great ideas you can implement with external traffic…

profile picture of athena severi

Athena Severi Returns As Co-Host

Athena is known for her own brands, China Magic and the Titan Network. Working with Amazon sellers to find better resources to improve their Amazon business. She also puts on networking dinners and events around the world. Again, Athena will be sharing mic duties on the day and keeping the program running smoothly.

profile picture of paul harvey

Paul Harvey Is Back By Popular Demand

Last year Paul was voted one of the best keynotes, he has a natural talent for speaking and education; making the sometimes complex terminology of Amazon selling, more digestible and communicable, using a range of strategies to promote your products across Amazon, whilst still growing the organic sales through your website. This year he will take it up a notch, armed with a new bag of tips and tricks you can implement on your business.

seller sessions panellist ivelin demirov

Ivelin Demirov Returns With Workshop And Guest Panelist Spot

Last year Ivelin wooed the crowd with his simple hacks and how to implement them. In September 2019, we put on his Orange Hat high end Mastermind Workshop; which sold out in 47 hours. This year he is back with a spot on the panel and will be announcing his Workshop on 1-2 October in the next few days.

profile picture of brandon young

Brandon Young Makes His Seller Sessions Debut

Brandon is a multi-brand late 7 figure seller, and is well respected by his peers in the community. Fresh from his double win at SellerPoll for Course Provider and Consultant. We have brought him in as a speaker and he will be delivering a workshop on the Friday.

profile picture of yev marusenko

Dr Yev Marusenko Makes His Debut On Oct 3

Yev is one of the most progressive thinkers in our community and always looking to break ground on a technical level. He is the founder behind AmzJet and ZonTracker; carving out his own corner in the software space. We are looking forward to having his insights into some of the best external traffic strategies you can implement in 2020.

profile picture of nadine schopper

Nadine Schöpper Joins The Family At Seller Sessions Live Oct 3

Nadine co-founded the PPC automation tool BidX. When her partner came up with the idea of optimizing Amazon advertising programmatically, she set the technical foundation for a web application. We have spoken at the same conferences many time and I look forward to having her speak on May 15th 2021.

profile picture of dan ashburnnew

Dan Ashburn makes his return

Dan Ashburn and his team are responsible for delivering 8-figures in annual sales on Amazon. Operating in online marketing for 17 years, he is an international speaker, advisor, co-founder of SellerEvents, co-founder of Titan Network, head mentor on China Magic and more recently the co-creator of the latest course version of ASM.

Our Visionary Speakers
International Sponsors
Workshops We offer
Event Participants

Tell Me About The Content?

Every Amazon seller knows that Amazon terrain is ever moving. Changes are often swift and what worked today might not tomorrow.
To ensure you receive the latest and most relevant content, we have given our keynote speakers the flexibility to adapt their presentations right up to the day of the event.
Seller Sessions Live is a content-driven value packed day full of effective marketing strategies for selling both on and off Amazon. Presentation titles and topic descriptions will be announced nearer to the event date.

Optimised Learning Environment

The David Game Keynote Theatre, with tiered seating, is the perfect setting for delivering world class content from the leading Amazon trendsetters in the industry.
Rather than uncomfortably resting laptops and notebooks on your legs, you will have an optimised workspace directly in front of you, so you can sit back, relax and comfortably make notes from each keynote presentation.

theater image with seller sessions live logo

“Fresh insights. Generous sellers. Recommended!”

Ott Kraut

“This incredible event was run by mad scientists to create mad sales”

Andrew Tainton

“Professional high-level informed learning community”

Simon Booth

“Deluxe cacophony of masterful insights”

Roger Percy

”Quality Actionable Content”

Paul Nicoll

“The first of its kind!”

Michele Venton

“Best seller event so far!”

Steve Consalvi

“Insightful and actionable”

James Cissel

“Every session provided at least 3 high value, actionable strategies. Essentially you took a 3 day event, cut out the fluff and provided the must see sessions into one day.”

Scott Gallacher

“Informative, enjoyable, bring on next year”

Steve Kong

Hey Danny,
Seller Sessions Live was just…WOW!
The ‘Amazon community’ as you term it was not something I’d ever experienced, and frankly I was a bit sceptical, but your vision played out and was tangible in the room…and the bars afterwards! The most refreshing for me was the distinct lack of ‘willy waving’ which generally pervades these events amongst both the attendees and the speakers #minesbiggerthanyours. You set the ethos from the start: pay it forward. The more successful you are the more you should be giving. And people really did.
The speakers you invited were knowledgeable, real and obviously genuinely good people. Despite meteoric success they oozed humility from every pore. I found their words actionable, their success inspirational and their manner infinitely personable. You can’t fake that shit. These are the best of the best but they sat there learning from each other along with the rest of us – proving they lack the arrogance to perceive themselves as the masters they are; it was so evident that their assumed status as perpetual students is what makes them the best.
I hope with all my heart you recognise what a unique event you have put on and what a huge achievement Saturday was. No, it wasn’t an ‘event’…it was more than that. It was a movement. Proof that selling on amazon really can be a community. And a community not just for the elite who can shell out thousands and thousands for conference tickets + international travel. Having met you I can see that this is your own vision and you’ve instilled these values in your team, the speakers and the attendees alike; an incredible achievement.
Thank you so much for letting me be part of it.
Roll on May 15th 2021 – book me a seat!


LISTEN TO THE Event Speakers

Danny McMillan

Host - Speaker

Brandon Young

Speaker / Workshop

Ivelin Demirov

Panelist and workshop

Rosco Hill


John Hefter

Fireside Chat

Seller Sessions Live is brought to you by


Lead Sponsor

Our Sponsors










9.30 - 9.45 AM

Registration and coffee

Network and meet like-minded professional
delegates over a pastry, or 2! The coffee's
not bad either!

9.45 - 10.00 AM

Opening assembly

A few words about today's event, what to
expect for the day and how to get the most
out of the sessions

10.00 - 10.25 AM


Nadine Schöpper

10.25 - 11.00


Danny McMillan

11.00 - 11.30 AM

Mid Morning Break

Another chance to network and speak to our
speakers of the day, maybe you have a
question for them?

11.30 - 12.00


Zack Franklin

12.00 - 12.30


Destaney Wishon

12.30 - 13.00


Dan Ashburn

13.00 - 13.30


Buffet Lunch with a selection of deserts, teas
and coffees

13.30 - 14.15


Dr. Yev Marusenko

14.15 - 14.45


Brandon Young

14.45 - 15.15


Paul Harvey

15.15 - 15.45

Panel- Ellis Whitehead, Ivelin Demirov, Lazar, Liran Hirschkorn - Hosted by Danny McMillan

A panel discussing the hotly debated
Machine vs Manual management - There is a
lot of bias in the space as agencies without a
tech team tend to voice the loudest. But how
is right? you are going to decide on the day


Short Break

A quick brain refuel ready for the last chapter

16.30 - Close

Fireside Chat - John Hefter - Thrasio

Taking Legacy Money off the Table - Exit
your Amazon Business in 60 days or less

6:45 PM

Boat Party

Come along to our after party... on a boat, taking in the beautiful sights along the Thames while you wind down after a long day of taking in amazing information.  You will be treated like royalty being served from one of the two fully functioning bars which serves a full range of draught and bottled beer, branded and premium spirits, soft drinks, wines and champagne, while decompressing to music provided by the on board DJ.

The Golden Jubilee will be leaving the pier 6:45PM sharp, so make sure you are there and ready to board at the Temple Pier, by 6:30PM latest, as the party will not wait for you!  

Don’t forget that you will have the chance to get down to some valuable networking with other successful Amazon sellers, sharing contacts, tips, do’s and don’ts, and maybe get insights you might not have thought of before!

6:30PM - 9:30 PM Speakers Dinner

Speakers Dinner

Your network defines your net worth and so we are giving you the opportunity to join us and our 6,7 and 8 figure speakers on the evening of Friday 8th May.

This is not your every day 3 course dinner, this is a unique and interactive dining experience at the exclusive restaurant, the prestigious Chamberlain.

Your ticket includes 3 courses of delicious dishes, including vegan and vegetarian options, as well as your drinks for the evening, be that alcoholic or not.

An evening of swapping stories, sharing experiences and fine dining, one not to be missed.

PRICING PLANS Get your Ticket Now


Please email or or call +44 (0)20 3974 8713

We accept both printed tickets and those displayed on mobile phones.

Unfortunately tickets are non-refundable, except in the exceptional event that the conference should be cancelled.

Yes. If you are unable to attend yourself, or you would like to purchase tickets as a gift, you are most welcome to give your ticket to someone else.

Seller Sessions Live is for smart sellers who are looking to up their game through advanced marketing, conversion optimisation, PPC and algorithm strategies to grow their eCommerce and Amazon business(es).

The Seller Sessions audience is an international group of US, UK and European sellers. Attendees will be mostly 7 figure sellers looking to leverage progressive marketing innovations, little known tactics and disruptive strategies powering the top Amazon sellers and agencies today.
The level of education and learning we deliver will not be found at any other training event.

Progressive marketing innovations, real-world tactics and the disruptive strategies powering the top Amazon Sellers and agencies in 2020. The advanced level of educational content delivered will not be found anywhere else.

Just like our Podcast, the Seller Sessions Live event is open to Amazon Sellers from all over the world. If you can get here then we will be happy to see you!

For flights into London Heathrow: Take the London Underground (Piccadilly Line) from Hatton Cross station to Earls Court. Change on to the District Line to Tower Hill, then a 4 minute walk to Jewry Street, where you will find the entrance to David Game College.

Nearest airports to the venue:

London City (5.1 miles)

London Heathrow (17.3 miles)

Nearest Underground station: Aldgate

REACH US Get Direction to the Event Hall

David Game keynote theater, Aldgate, London

31 Jewry St, London, EC3N 2ET,
United Kingdom



Situated in the centre of London and the financial district. The Keynote Theatre at David Game College is easy to get to from all over the UK.

Trains and coaches to London run frequently and once there, the nearest underground station is Aldgate on the Central (yellow) line, with regular services throughout the day.

If you are flying then City Airport is also a viable option, within an hour from the venue with recommended hotels all close by.

If you are travelling to London from overseas then you are in for a treat landing at London Heathrow, the UK’s main hub to the world.

The airport provides a wide range of facilities for business, children and disabled travellers, with over 80 airlines flying from Heathrow to 180 locations worldwide, carrying 72 million passengers each year.

Public transport to and from the airport is reliable and frequent. There are plenty of coaches, taxis and regular trains, including the fast Heathrow Express, which run throughout the day and evening.

Alternatively, there is a choice of airport car parking companies, car hire providers and airport hotels located nearby.

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HURRY UP! Book your Seat